It's no secret that better relationships often lead to more sales. But, how do you affect better relationships? According to this article in the Journal of Retailing, one way to do this is through mimicking or mirroring. The article indicates retail salespeople who subtly mimicked a customer's speech and behavior were more successful at selling (based on an experiment by Nicolas Gueguen and others). Among customers who solicited salespeople for information about an MP3 player, 78.8% bought such a product from mimickers, compared with 61.8% from non-mimickers. That's a 17% improvement. Additionally, customers who had been mimicked were more positive about the salespeople and the store.
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The DISC Assessment or DISC Profile (often called a DISC Personality Test) is a behavioral tool that measures "How" we act. DISC is a universal and observable language of "How" you do what you do!
You've identified someone as a "High C" DISC behavior style...what now? You adapt your behavior style to communicate in a manner which is preferred by that person. How?
Here are some tips for making communications with a "High C" DISC behavior style (slower-speaking, analytical, cautious, deliberate, etc.) more effective:
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The DISC Assessment or DISC Profile (often called a DISC Personality Test) is a behavioral tool that measures "How" we act. DISC is a universal and observable language of "How" you do what you do!
You've identified someone as a "High S" DISC Assessment behavior style...what now? You adapt your behavior style to communicate in a manner which is preferred by that person. How?
Read More >
The DISC Assessment or DISC Profile (often called a DISC Personality Test) is a behavioral tool that measures "How" we act. DISC is a universal and observable language of "How" you do what you do!
You've
identified someone as a "High I" DISC Assessment behavior style...what now? You adapt your behavior style to
communicate in a manner which is preferred by that person. How?
Here are some tips for making communications with a "High I" DISC Assessment behavior style (extrovert, friendly, talkative, people oriented, lots of gestures, etc.) more effective:
Read More >
The DISC Assessment or DISC Profile (often called a DISC Personality Test) is a behavioral tool that measures "How" we act. DISC is a universal and observable language of "How" you do what you do!
You've identified someone as a "High D" DISC assessment behavior style...what now? You adapt your behavior style to communicate in a manner which is preferred by that person. How?
Read More >
